Articles by upsourcepro

Book ‘em, Dano! (Managing your Company’s Logo)

In this tongue-in-cheek article, Glenn John Arnowitz, InSource co-founder, changes the names to protect the innocent of those who violated their company’s logo standards. The article goes on to offer suggestions on how to help manage the corporate logo and/or identity standards.

read more

Making the Connection on LinkedIn

The other day someone asked me to write a blog article about the common LinkedIn mistakes. I did some searching on this and found there are many articles already published about this, so instead I thought I’d write about the 20 ways to make LinkedIn work for you.

read more

Tips for Conducting Better Performance Reviews

As the year draws to an end, many managers of creative departments are facing one of their least favorite supervisory responsibilities: conducting annual reviews. While the employee-evaluation process can be time-consuming, performance reviews are opportunities to motivate staff, assess training needs, reinforce organizational values and clarify your employees’ career goals.

read more

Inside Job

Check out Glenn John Arnowitz’s feature article, “Inside Job” in the December/January 2009 issue of Dynamic Graphics & Create Magazine. The article features a variety of case studies that show how a group of innovative in-house creatives were able to leverage the talents of their teams, overcome challenges and develop compelling design work.

read more

Successful Creative Briefs: Linking Business Objectives and Creative Strategies

Developing a personal brand helps you differentiate yourself from your peers and, in some cases, your competition to “claim” your job.
Personal brands should not be thought of only when begin looking for a job or something you develop at 2:00 a.m. when you’re scared you’re going to lose your job. It takes some serious thought and brainstorming to come up with your unique value proposition and differentiator.

read more

Introduction to Innovation By Design

“Irish companies that use design are more successful than those that do not. This fact was borne out of research published by the Centre for Design Innovation in the beginning of 2007. The challenge was to create a practical approach and tools that organisations could use to innovate and grow. The result was Innovation by Design, an 18-month programme of workshops, research and mentoring for six Northwest organisations that began in June 2007.”
Read more from this booklet published in September 2008 by the Centre for Design Innovation in Sligo, Ireland, thanks to Justin Knecht, Programme Manager working with the Centre who serves on the InSource Advisory Board.

read more

Weather the Storm

Don’t miss this important article in the current issue of HOW Magazine – “Weather the Storm”discusses how to hold on to your design position in the current economy and includes an interview with Glenn John Arnowitz of InSource. Learn more...

read more

A New Dimension to Performance Management – Part 1

Most performance management systems focus on tasks and outcomes, clarifying what each individual needs to do or deliver, and what is the result. This is important. After all, that’s why we are employed. There is work to be done, and results are required.
However, for a creative team—and arguably for every employee— there is a critical dimension missing from the above simplistic approach to performance management. It’s the measure of behavior. You’re probably thinking, behavior…we’re not in grade school anymore!
Read this article by Steve Benfield, Senior Director, Corporate Communications and Creative Director, SAS Institute Inc. and Insource Board Member, and learn Steve’s unique approach to measuring performance.

read more

Promoting Your Department

Just sit back and wait for the work to come to you? It’s easy to feel that just because your group is part of the company, all creative work will stay in-house. And even if that’s the case, does that bring inspiration and motivation to you and your staff? I say no. Read this article by InSource Board Member, John Baker, about how to promote your department.

read more

Talking the Talk, How to Communicate up the Food Chain

Every year a number of great ideas meet untimely deaths. The culprit? Communication breakdowns – those frustrating occasions when you just can’t seem to connect with your clients or convince them of the merits of your concepts. Few situations are more aggravating than going back to the drawing board when you’ve just come up with the Pablo Picasso of ideas or, worse, watering down your Picasso so thoroughly that it begins to resemble a toddler’s art project. InSource co-founder Glenn John Arnowitz contributed to this article that appears in the current issue of HOW magazine.

read more

Business Etiquette Survival Guide, Navigating Sticky Situations at Work

Workplace dilemmas crop up in every professional’s career, whether you have two or 20 years of experience on the job. But most people don’t think about these situations until they arise, resulting in hasty decisions they sometimes regret. While there’s no sense adopting a worrywart’s mentality, familiarizing yourself with common career predicaments can help you handle them diplomatically if – and when – they occur.

read more

Bringing Design In-House

InSource board members Glenn Arnowitz and Andy Epstein and former board member Ray Gomez are featured in Rockport Press’ recently published book on in-house design, Bringing Graphic Design In-house. Included are samples of their departments’ work, along with helpful insights on how to bring design in-house effectively.

read more